It’s the cinematic experience we’ve all been waiting for. Oppenheimer demands to be seen on the biggest possible screen. Enter, IMAX with Cineworld.
Movie theatres across Britain saw people arriving in their dozens to catch the highly anticipated Oppenheimer on the day of its release. The film hit big screens across the UK on Friday, July 21, with audiences and critics alike dubbing it a masterpiece.
Oppenheimer tells the story of physicist J. Robert Oppenheimer’s involvement in the development of the world’s most destructive weapon, the atomic bomb. Already one of the biggest films of the year, the film generated a feverish buzz from the moment production was announced.
But to fully appreciate the film in all its technical splendour, audiences need to ensure they see it as it was intended to be seen: at a heart-pounding, hair-raising IMAX screening.
’s IMAX with Laser experience puts audiences at the centre of the action, with a whopping 721 seats – the UK’s largest seating capacity. With a wall-to-wall, floor-to-ceiling, curved screen that’s 87.5ft wide and more than three times the height of a London bus, it means business.
It’s also the only cinema to offer an IMAX experience in the West End, and has been the home to many star studded red carpet premieres. The way in which sequences expand vertically to fill the entire screen allows moviegoers to experience more of the image with unprecedented detail, immersing audiences in the storytelling.
Don’t just take it from us, though – film superfan Jack Howard and legendary critic Mark Kermode back us on this.
When the pair met up to discuss the crystal-clear images of IMAX and the precision sound, Kermode noted: ‘Crucially, you don’t think about the image or sound when you’re watching, you’re just completely immersed in the film’.
Getting technical, Jack exalted how he was looking forward to taking his seat for a cinematic first: ‘This is literally the first time IMAX has used black and white analog photography.’
Not just groundbreaking visuals, the IMAX with Laser screen at Cineworld Leicester Square features an exclusive 12-channel sound system, with four ceiling and two side speakers added to the standard rears and fronts, for greater precision and more sound than ever before.
And you don’t need to be a film expert to appreciate the dual 4k laser projection. We’re talking 100% greater brightness and five times the contrast compared to industry norms. This matters because it gives us true blacks, making scenes with darkness feel even more lifelike.
Team this captivating film with the game-changing experience of an IMAX screen and you have a truly revolutionary viewing on your hands. And your face. And ears.
‘It basically is well bigger,’ Jack laughed of the beauty of watching a film in IMAX. ‘It is literally a bigger format of film. It’s more than double the size, it’s got more detail, it’s brighter.’
It’s the way the director intended it to be watched, too.
For three weeks only, and on 27 IMAX screens across Cineworld sites in the UK and Ireland, moviegoers can experience Oppenheimer in a way that’ll have them queuing up for a second viewing straight after.
Watch Oppenheimer at Cineworld IMAX from July 21. Click to book your tickets.
